My name is Ann Marie, and I am the newest addition to the Red McCombs Media team. I am a senior at THE University of Texas. Hook ‘em! I am an advertising major interested in the new business and account services area as well as client management. Online is the present and the future of [...]

Client: International Non-Profit Organization Category: Display Advertising, CPC Expandable & IAB Standard Banners Client Demographic for IAB Standard Banner: Adults that are Teachers Client Demographic for CPC Expandable: Men & Women seeking Educational Opportunities on the Non-Profit Campaign Goals: To target one U.S. state and to increase traffic to their landing pages was a main [...]

A couple of years ago we put together a short clip featuring a Barry White impersonator for one of our promotions. We got quite a bit of positive feedback on the video at the time, and thought that YouTube and this blog would be a fun place to share it again.

Red McCombs Media is proud to introduce cost per click (CPC) expandable banners. Our soft launch of this product was in February and we’ve been working to improve the offering since then. We’ve had a tremendous response from our clients so far because it’s producing results! In many cases we have seen these banners outperform [...]

The Online Marketing Summit finally made its first visit to Austin, Texas, and they didn’t disappoint. A packed agenda, whirlwind of a day that left attendees with their “Ah Ha” moment, as Founder and CEO, Aaron Kahlow refers to it. There wasn’t a lack for content or conversation, the summit was buzzing with marketers excited [...]

Is new media advertising simply banners on websites? Video ads? Or maybe new media is sponsored text listing on search engines? Hmmm. Oh, I know, new media is Social marketing. No No No – it’s viral marketing through some catchy, funny or controversial content distributed through video. WOW, how silly of me, it’s got to [...]